What does it take to be a successful medical rep and how do you acquire the skills of successful ‘detailing’?

Effective and Relevant Training will play a crucial role in equipping today’s the medical representative with the knowledge and skills to face doctors and pharmacists confidently and ensure they buy the benefits of their organization’s products.

The course covers TODAY’S challenges of how to become an Insightful Seller and how to provide undisputed VALUE.
It may be short but it’s an incredibly complete One Day. If you have people who are new to sales, this is the stuff they absolutely need to know. If you’ve got a seasoned sales team, this is the stuff they’ve probably forgotten and need to be reminded of.

Either way, this lively and informative ONE-DAY workshop will take your people on a jam-packed,
roller-coaster ride into the world of professional medical selling.

WHO SHOULD ATTEND?

All medical representatives who interact with doctors, pharmacists, clinics and hospitals.

COURSE CONTENT

Modules will be developed, based on defined needs and a selection of topics, outlined below.

Course Content
  • Importance of first impressions
  • Profiling the doctor and identify buying criteria
  • Control with questions and active listening
  • Create a sense of urgency to get the YES
  • Selling on VALUE
  • Courageous Sales Conversations
  • The five buying motives
  • The objection handling system
  • Eliminate price as an objection
  • Power closes of a champion
  • Get a firm commitment to ‘trial’ your range
  • Regular after sales follow-ups
  • Cross Sell and Up Sell
  • Shorten the sales cycle
What do I get?
  • Over 8 hours of lively, interactive and high impact sales training
  • A comprehensive Professional Sales ® Workbook
  • 24 Sales topics to freshen up your sales meetings
TRAINING METHOD

Our training is based on creating an environment where the learner is the most important person. The trainer is there to guide and facilitate. Within our programs, participants become engaged in an experience that mirrors the pressures and challenges faced in a real-world situation.

Personalised Certificates are issued to each delegate on completion of the programme.

DURATION:

One day High Impact workshop.

CONTACT:

Peer Training Group on 011 787 6781 or admin@mypeergroup.com for more information.

 
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